Here’s why Apple says it hates leaks

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Illustration by Alex Castro / The Verge

Apple is a notoriously secretive company, and a cease and desist letter recently acquired by Motherboard sheds new light on exactly why, arguing that leaks harm accessory makers, consumers, and Apple itself.

The C&D order reportedly sent to a Chinese citizen by Apple’s lawyers in China, says that leaks about Apple’s iPhone dimensions could mislead case manufacturers, who might make accessories that are incompatible with the final product. As Apple puts it, “third-party accessory manufacturers may develop and sell mobile phone cases and other accessories that are not actually compatible with the unreleased products.” Motherboard notes that the market for Apple accessories is estimated to be worth almost $20 billion worldwide.

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