Googling ‘March Madness’ still defaults to men’s games

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NCAA BASKETBALL: MAR 21 Div I Womens Championship - Second Round - UCF at UConn
UConnn’s Paige Bueckers faces off against UCF players Tay Sanders and Alisha Lewisin in the second round of the tournament. | Photo by M. Anthony Nesmith/Icon Sportswire via Getty Images

Sweet Sixteen games in this year’s March Madness tip off tonight and tomorrow — all exciting games (like reigning national champions Stanford vs. Maryland) and one that is going to be deeply stressful for me personally (Connecticut vs. Indiana — go Huskies).

You’d be forgiven for thinking that the games started yesterday, though. As of this writing, searching “sweet sixteen march madness” pulls up a schedule box for the men’s tournament, which did have that round start yesterday. The women’s games are relegated to a ribbon at the bottom.

This is the first year that the women’s college basketball tournament is able to use the high-profile March Madness branding. The change came after an uproar over the embarrassingly inequitable...

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