Canva’s got a massive update that should have Adobe worried

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Canva
Image: Canva

Web-based design platform Canva is introducing a colossal suite of new brand management products and AI-powered design tools focused on helping entire workplaces streamline their content creation process. Announced today at Canva’s Create event, most of these new features are designed to make creating content like social media graphics, presentations, and advertising materials more accessible to those without professional design experience. The idea is this would leave graphic designers free to tackle more pressing tasks. The number of features announced is impressive and could challenge Adobe’s ubiquity in some offices.

A new Brand Hub is being added to Canva’s Visual Worksuite, providing tools meant to help users remain consistent with...

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