Epic’s new program lets developers keep their revenue in exchange for exclusivity

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Epic Games logo
Illustration by Alex Castro / The Verge

Epic Games will let developers keep 100 percent of their net revenues from the Epic Games Store for six months if they choose to make their games or apps exclusives for that time through its new First Run program, the company announced on Wednesday.

Typically, Epic lets developers keep 88 percent of their revenues, with the company taking a 12 percent cut. For developers who launch a product through First Run, the split will return to 88 / 12 once the six months are up.

Developers who choose to participate in the Epic First Run program will see a few other benefits as well. Epic says First Run games and apps will be presented to Store users with “new exclusive badging, homepage placements, and dedicated collections” and will be featured...

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