Here comes another Netflix price hike

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An illustration of the Netflix logo.
Illustration by Alex Castro / The Verge

Netflix is getting another price increase. As part of the streamer’s third quarter earnings results, Netflix announced that starting today, users on its $9.99 per month Basic plan will now have to pay $11.99, and those paying $19.99 per month for Premium will have to pay $22.99. Netflix’s $6.99 ad-supported plan and $15.49 Standard tier will stay the same price.

Netflix last raised its prices in January 2022 and stopped offering its $9.99 Basic ad-free plan to new and relapsed users in July, forcing them to fork out more to avoid ads. Prices for the Basic and Premium plans in the UK and France are going up as well, with the ad-supported and Standard plans remaining unchanged. In the UK, the Standard and Premium plans will cost £7.99 and...

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